The Fairtrade mark on the side of Cadbury’s Dairy Milk means a better deal for farmers in developing countries and more joy in every bar.


Fairtrade is a certification system that makes sure farmers are paid a fair price as well as a Fairtrade premium . Farmers invest the premium into their communities to help them with social, economic and environmental sustainability projects.

Cadbury have proudly been supporting Fairtrade since 2010. The Fairtrade cocoa that Cadbury buys comes from Ghana and makes a huge difference to over 85,000 farmers. In 2014 we sold over 6.4 million chocolate products in New Zealand, which accounts for almost 50% of New Zealand’s Fairtrade chocolate sales.

That’s great news if you’re one of the 91% of Kiwi’s who are keen to support companies that pay farmers in developing countries fair prices.

After all, when you know good farmers are being looked after and fairly paid, the chocolate just tastes more delicious.

Read more at fairtrade.org.nz

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